Tuesday, 25 September 2012

Nokia unveils Asha 308 and Asha 309 full-touch smartphones

Nokia unveiled the Asha 308 and Asha 309, the latest additions to the Asha Touch family of mobile devices. They are tagged as the Nokia’s most affordable capacitive touchscreen devices to date giving consumers fast web access at low cost. The Nokia Asha 308 features easy swap Dual SIM and Asha 309 is the single SIM variant with WiFi. Asha 308 and 309 deliver a full smartphone experience enriched with new Nokia web services and developer tools. Nokia estimates the retail price for the Nokia Asha 308 and Nokia Asha 309 to be about Rs 5300, excluding taxes and subsidies, with shipping expected to start in the fourth quarter 2012. 

The new devices offer a fluid 'swipe' user interface and an open environment for third-party application development, characteristics that have earned the complete Asha Touch range full smartphone classification from global market research companies and analysts such as GfK and IDC."Our innovative Asha Touch family of devices is designed for people who want a great smartphone experience with lower running costs," said Timo Toikkanen, executive vice president, Mobile Phones, Nokia. "By introducing the Nokia Asha 308 and Nokia Asha 309, we're expanding our affordable smartphone lineup and bringing new mobile experiences to more people." 

The Nokia Asha 308 and Nokia Asha 309 are Nokia's most affordable capacitive touchscreen devices to date. A view shared by independent analysts is that the Asha line represents great smartphones available for less than USD 99. "Nokia's Asha Touch family delivers all the core smartphone experiences, and with the new software developer kit, provides ever-increasing flexibility for developers to build compelling new experiences for consumers," said Will Stofega, Mobile Phone Program Director, IDC.

The Nokia Asha 308 and Nokia Asha 309 are 2G-enabled devices featuring a 3.0'' WQVGA capacitive display, multiple home screens, stereo radio, loud speakers and up to 32GB microSD card support. The Nokia Asha 309 is the single SIM variant with WiFi, while the Nokia Asha 308 is a dual SIM device featuring Nokia's industry-leading Easy Swap technology. Easy Swap enables people to switch between multiple SIM cards quickly and easily to get the best local tariffs without having to remove the battery or turn off the phone.

The phones also come with the free* gift of 40 premium EA games, social features such as standalone Facebook and Twitter clients, the Nokia Messaging Service, and video streaming through the browser from sites like YouTube - a first within the Asha Touch range.
The phones also come with the free* gift of 40 premium EA games, social features such as standalone Facebook and Twitter clients, the Nokia Messaging Service, and video streaming through the browser from sites like YouTube - a first within the Asha Touch range.

Nokia Asha 308 key specifications
Nokia OS 
3-inch WVGA capacitive touch display with 400x240 pixel resolution
Dual-SIM
2MP camera
Bluetooth 3.0connectivity
1110mAh
64MB internal storage, expandable upto 3GB via microSD
FM Radio with RDS.

Nokia Asha 309 key specifications
Nokia OS
3-inch WVGA capacitive touch display with 400x240 pixel resolution
2MP camera
WiFi and Bluetooth
1110mAh
64MB internal storage, expandable upto 3GB via microSD
FM Radio with RDS
 

Nokia also introduced two extensions to its Xpress Browser Internet platform, the only cloud-based web browser to support web apps. The Nokia Nearby web app helps people discover new places by searching nearby locations and presenting the options on a map.
Nokia also introduced two extensions to its Xpress Browser Internet platform, the only cloud-based web browser to support web apps. The Nokia Nearby web app helps people discover new places by searching nearby locations and presenting the options on a map.

The service is available via Nokia Xpress Browser or as a feature within Nokia Maps.The Nokia Life+ web app will give millions of people access to content that spans education, health and infotainment to enhance their daily lives. Nokia Life+ is available in English across 18 countries, with local versions coming to India, China and Indonesia in the fourth quarter of this year.
The service is available via Nokia Xpress Browser or as a feature within Nokia Maps.The Nokia Life+ web app will give millions of people access to content that spans education, health and infotainment to enhance their daily lives. Nokia Life+ is available in English across 18 countries, with local versions coming to India, China and Indonesia in the fourth quarter of this year.

Nokia Life+ can be accessed through Nokia Xpress Browser or the Nokia Store.Both services work with Asha Touch smartphones. In addition to these services, Nokia introduced a new web-based tool that makes it even easier to build new applications. With Nokia Xpress Web App Builder, publishers can create appealing web apps for Asha Touch devices, and even novices can turn their web content into a fun and sophisticated web app for Nokia consumers.
Nokia Life+ can be accessed through Nokia Xpress Browser or the Nokia Store.Both services work with Asha Touch smartphones. In addition to these services, Nokia introduced a new web-based tool that makes it even easier to build new applications. With Nokia Xpress Web App Builder, publishers can create appealing web apps for Asha Touch devices, and even novices can turn their web content into a fun and sophisticated web app for Nokia consumers.

 

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